Why safety culture should be a priority for worker retention

A strong focus on workplace safety can significantly improve employee retention, job satisfaction, and overall morale. Research shows that up to 93.5% of employees are likely to stay with their employer for five years or more when they perceive a strong and safe work culture. Additionally, companies that prioritize safety experience 24% to 59% lower turnover rates compared to those that do not. By integrating comprehensive training and communication practices into daily operations, organizations can build a loyal and engaged workforce committed to long-term success.

How safety culture impacts retention

When employees feel physically and emotionally secure, their loyalty to the company increases. This is especially true when safety measures are integrated into daily operations, helping prevent accidents and fostering a sense of trust between the employer and employees. This trust leads to higher retention rates as employees are more likely to stay with a company knowing their health risks are low. This was shown by a survey that collected data from 6207 truck drivers in the U.S. It found that employees’ safety climate perceptions were linked to employees’ level of job satisfaction, engagement, and turnover rate.

Creating a safe environment has benefits for culture

A strong safety culture also reflects a broader organizational commitment to employee well-being. Surveys indicate that up to 93.5% of employees would stay with their current employer for five years or more if the company culture was strong. Leading companies with low turnover rates typically have open communication channels and high employee engagement, fostering a positive and safe work environment. These practices not only help in retaining current employees but they also help to:

  • Increase productivity
  • Attract top talent
  • Enhance collaboration and teamwork
  • Form a stronger company reputation
  • Reduce employee turnover costs

Reducing turnover costs

High turnover rates are costly, involving recruitment, training, and lost productivity. By prioritizing safety, companies can significantly reduce these costs. Companies with higher employee engagement and safety experience 24% to 59% lower turnover rates, substantially higher than organizations that do not prioritize these aspects​. A well-implemented training and safety program leads to fewer workplace accidents, which in turn reduces absenteeism and turnover. This also helps workers feel psychologically safer, a key factor for contributing to team success and employee retention.

The silence of non-participation

Creating a safe work culture is not just about physical safety. It’s also about mental safety and the ability to voice your opinion as an employee and be heard. A survey by Cornell found that over half of respondents, 52.9%, have never spoken up about issues at work. What’s more concerning is that 41.1% of these people believe speaking up wouldn’t make a difference. This shows that many employees feel unheard, often because they think their concerns won’t be addressed. One big reason for this lack of follow-through is the heavy workload that managers and supervisors face. With so many problems to deal with every day, it’s easy for some issues to slip through the cracks. This can leave employees feeling like their voices don’t matter, which only makes them less likely to speak up in the future.

To fix this, it’s important for leaders to not only listen but also act, showing employees that their concerns are important and will be addressed. For example, this can be done by opening communication channels that allow workers to express their concerns anonymously and take polls on these issues. By making safety a core value, companies can build a loyal, engaged, and productive workforce that is committed to the organization’s long-term success.

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